Tag: Best Practices
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Successful Online Reputation Management Campaigns
A company’s online reputation can make or break its success. With the vast array of information available at our fingertips, potential customers often turn to the internet to research businesses before making a purchase decision. This makes online reputation management (ORM) a critical component of any business strategy. Successful online reputation management campaigns can help…
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Best Practices for Businesses when Responding to Negative Reviews
The Psychological Impact of Negative Reviews Negative reviews can be emotionally taxing for business owners and employees. It’s natural to feel defensive or hurt when receiving criticism, especially when you’ve put significant effort into your products or services. However, it’s crucial to separate your personal feelings from the professional response. Understanding the psychology behind negative…
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12 Tips for Job Hunters: Present Yourself Positively in Google Search Results
It’s common for recruiters and hiring managers to Google search job candidates to learn more about them beyond their resume and cover letter. This means that job seekers need to be aware of their online presence and take steps to ensure that what appears in search results presents them in a positive light. Let’s explore…